Result Details

Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: The Analysis of the Results of Pilot Research

BARTOŠ, V.; ESTÉLYIOVÁ, K. Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: The Analysis of the Results of Pilot Research. Trendy ekonomiky a managementu, 2013, vol. 7, no. 17, p. 9-16. ISSN: 1802-8527.
Type
journal article
Language
English
Authors
Bartoš Vojtěch, doc. Ing., Ph.D., Re-podpora projektů (RO), ÚE (FBM), ÚF (FBM)
Sághy Estélyi Kristína, Ing., Ph.D., ÚF (FBM)
Abstract

Strategic alliances are present in the South Moravian manufacturing firms practise and – according to findings of earlier research papers – their impact on firm performance is of great importance. The objective of the article is to investigate the effect of financial and economic crisis on firm performance and explore the relevance of alliance formation during the period of 2007–2012. The article is based on primary research conducted among SMEs in the South Moravian Region and secondary data acquired from firm database Amadeus and expertise literature. The methods are applied within the framework of pilot research. The findings conclude that alliance formation is a strategy for sustaining firm performance in extraordinary economic conditions.

Keywords

firm performance, productivity, strategic alliance, manufacture industry, small and medium enterprises

Published
2013
Pages
9–16
Journal
Trendy ekonomiky a managementu, vol. 7, no. 17, ISSN 1802-8527
Publisher
Akademické nakladatelství CERM
Place
Brno
BibTeX
@article{BUT105816,
  author="Vojtěch {Bartoš} and Kristína {Sághy Estélyi}",
  title="Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the Strategic Alliances and Firm Performance in the South Moravian Region During the Financial Crisis: The Analysis of the Results of Pilot Research",
  journal="Trendy ekonomiky a managementu",
  year="2013",
  volume="7",
  number="17",
  pages="9--16",
  issn="1802-8527"
}
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