Thesis Details

Systém pro správu marketingových kampaní na sociální síti Facebook

Bachelor's Thesis Student: Stejskalová Andrea Academic Year: 2017/2018 Supervisor: Hynek Jiří, Ing., Ph.D.
English title
Management System for Facebook Marketing Campaigns
Language
Czech
Abstract

The main goal of this bachelor thesis is to design and implement a management system for Facebook marketing campaigns. This system is designed to easily manage marketing campaigns of Facebook pages via Messenger. It also allows processing results to determine the following marketing goals. The system is written in PHP framework Nette. It was designed according to the requirements from the Q2 Interactive company because there was not found any suitable existing solution on the internet. The system will be used to manage Facebook campaigns.

Keywords

web application, management system, Facebook, marketing, data collection, PHP, Nette

Department
Department of Information Systems FIT BUT
Degree Programme
Information Technology
Files
Status
defended, grade C
Date
14 June 2018
Reviewer
Bartík Vladimír, Ing., Ph.D.
Committee
Kolář Dušan, doc. Dr. Ing. (DIFS FIT BUT), předseda
Grézl František, Ing., Ph.D. (DCGM FIT BUT), člen
Kotásek Zdeněk, doc. Ing., CSc. (DCSY FIT BUT), člen
Peringer Petr, Dr. Ing. (DITS FIT BUT), člen
Zendulka Jaroslav, doc. Ing., CSc. (DIFS FIT BUT), člen
Citation
STEJSKALOVÁ, Andrea. Systém pro správu marketingových kampaní na sociální síti Facebook. Brno, 2018. Bachelor's Thesis. Brno University of Technology, Faculty of Information Technology. 2018-06-14. Supervised by Hynek Jiří. Available from: https://www.fit.vut.cz/study/thesis/21252/
BibTeX 
@bachelorsthesis{FITBT21252,
    author = "Andrea Stejskalov\'{a}",
    type = "Bachelor's thesis",
    title = "Syst\'{e}m pro spr\'{a}vu marketingov\'{y}ch kampan\'{i} na soci\'{a}ln\'{i} s\'{i}ti Facebook",
    school = "Brno University of Technology, Faculty of Information Technology",
    year = 2018,
    location = "Brno, CZ",
    language = "czech",
    url = "https://www.fit.vut.cz/study/thesis/21252/"
}

Theses

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